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Mozenda FAQs

What is web mining software?


Web mining software is computer software, usually operated from the desktop, that allows a user to automate the process users would normally go through to obtain information from a particular website manually. This automation frequently mimics the way a user operates the browser. 

A robust web mining software (like ours) will allow you to harvest all types of information from the web. Here are a few examples of data sets that our users have gathered with our web mining software:

  • Competitor price comparisons
  • Consumer demographics
  • Product ratings and images
  • Retail locations
  • Contact information
  • Government regulations
  • Grant opportunities
  • Social media trends
  • And more

A good web mining software doesn’t need to be difficult to operate, but it does need to be robust, customizable, and automated to get the cleanest data and the largest ROI.

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